OER

Open educational resources (OER) are digital materials that can be re-used for teaching, learning, research and more, made available for free through open licenses, which allow uses of the materials that would not be easily permitted under copyright alone. As a mode for content creation and sharing, OER alone cannot award degrees nor provide academic or administrative support to students. However, OER materials are beginning to get integrated into open and distance education. 

OER include different kinds of digital assets. Learning content includes courses, course materials, content modules, learning objects, collections, and journals. Tools include software that supports the creation, delivery, use and improvement of open learning content, searching and organization of content, content and learning management systems, content development tools, and on-line learning communities. Implementation resources include intellectual property licenses that govern open publishing of materials, design-principles, and localization of content.

They also include materials on best practices such as stories, publication, techniques, methods, processes, incentives, and distribution.

From Wikipedia, the free encyclopedia

http://en.wikipedia.org/wiki/Open_educational_resources

More info about creating your own MOOC:
http://moocguide.wikispaces.com/0.+Home+Intro+to+MOOC